https://idaandersen.com Ida Andersen Tue, 09 Jun 2026 07:41:54 +0000 https://idaandersen.com en https://idaandersen.com/Estrid-The-Mini Tue, 28 Apr 2026 14:09:08 +0000 Ida Andersen https://idaandersen.com/Estrid-The-Mini Your favourite Estrid razor made mini. Perfect for on the go, day to night and those just-in-case moments. ESTRID, 2026the mini razor &amp; case set launch campaign&nbsp; Creative Direction — Angelica Barwich Photographer — Ida Andersen Social Media Manager &amp; Stylist —&nbsp;Tova Jansson Production Assistant —&nbsp;Bella Carlsson MUA — Zyla Cantos Model — Uma Vethakkan <img width="5616" height="3744" width_o="5616" height_o="3744" data-src="https://freight.cargo.site/t/original/i/8994ad10ec4c3c013fd0f9e053d1e69d9f972b3da9beb641820d00dd877c45ba/_MG_5565.jpeg" data-mid="247664436" border="0" src="https://freight.cargo.site/w/1000/i/8994ad10ec4c3c013fd0f9e053d1e69d9f972b3da9beb641820d00dd877c45ba/_MG_5565.jpeg" /> <img width="3229" height="4821" width_o="3229" height_o="4821" data-src="https://freight.cargo.site/t/original/i/51d410419d9662114652a6c2e724e72ba8e2d05bd5f9bef661dae656bc81177a/_MG_6274.jpeg" data-mid="247664433" border="0" src="https://freight.cargo.site/w/1000/i/51d410419d9662114652a6c2e724e72ba8e2d05bd5f9bef661dae656bc81177a/_MG_6274.jpeg" /> <img width="3573" height="5360" width_o="3573" height_o="5360" data-src="https://freight.cargo.site/t/original/i/f7849da035f1f1e622d4da1083641f5e84079617e14b96951e9f5f7888b82241/_MG_6920.jpeg" data-mid="247664431" border="0" src="https://freight.cargo.site/w/1000/i/f7849da035f1f1e622d4da1083641f5e84079617e14b96951e9f5f7888b82241/_MG_6920.jpeg" /> <img width="5616" height="3744" width_o="5616" height_o="3744" data-src="https://freight.cargo.site/t/original/i/f9dfd91bb51fa0c061c340fdbed328bca078c63c1d6e15072ae0070a7bf3e736/_MG_6002.jpeg" data-mid="247664435" border="0" src="https://freight.cargo.site/w/1000/i/f9dfd91bb51fa0c061c340fdbed328bca078c63c1d6e15072ae0070a7bf3e736/_MG_6002.jpeg" /> <img width="5511" height="3674" width_o="5511" height_o="3674" data-src="https://freight.cargo.site/t/original/i/d45dd10130e20db2d57dcefea9db8a4e002c3da5c6399cbb4f1964741409a3d7/_MG_5408.jpeg" data-mid="247664437" border="0" src="https://freight.cargo.site/w/1000/i/d45dd10130e20db2d57dcefea9db8a4e002c3da5c6399cbb4f1964741409a3d7/_MG_5408.jpeg" /> <img width="3744" height="5616" width_o="3744" height_o="5616" data-src="https://freight.cargo.site/t/original/i/f5926712c978a8a2140424423cee3fe19f0963435ee6fd07878ba636ee1e38dd/_MG_6462.jpeg" data-mid="247664432" border="0" src="https://freight.cargo.site/w/1000/i/f5926712c978a8a2140424423cee3fe19f0963435ee6fd07878ba636ee1e38dd/_MG_6462.jpeg" /> <img width="3711" height="5567" width_o="3711" height_o="5567" data-src="https://freight.cargo.site/t/original/i/fe16a524b55e095b2ae2bb28b82d2606e6282271cb24cce7a5103299bb61bf6b/Girl-in-a-skirt.jpg" data-mid="247664788" border="0" src="https://freight.cargo.site/w/1000/i/fe16a524b55e095b2ae2bb28b82d2606e6282271cb24cce7a5103299bb61bf6b/Girl-in-a-skirt.jpg" /> <img width="3744" height="5616" width_o="3744" height_o="5616" data-src="https://freight.cargo.site/t/original/i/f17a755edaed0de46dd0f6fba4898a1fd1647f424e79c3875bd3b4015349d2c7/Water-tightercon.jpg" data-mid="247664787" border="0" src="https://freight.cargo.site/w/1000/i/f17a755edaed0de46dd0f6fba4898a1fd1647f424e79c3875bd3b4015349d2c7/Water-tightercon.jpg" /> <img width="5616" height="3744" width_o="5616" height_o="3744" data-src="https://freight.cargo.site/t/original/i/7ab08f37abd2963197628c31d28384cf40179955bad212e439e46cfd0bf3b196/_MG_5255-3.jpeg" data-mid="247664438" border="0" src="https://freight.cargo.site/w/1000/i/7ab08f37abd2963197628c31d28384cf40179955bad212e439e46cfd0bf3b196/_MG_5255-3.jpeg" /><img width="5454" height="3636" width_o="5454" height_o="3636" data-src="https://freight.cargo.site/t/original/i/5caae0f04c3d462a949bca52436145e97f8329d3162a7fa6da4ed59f28e6674f/_MG_6040.jpeg" data-mid="247664434" border="0" src="https://freight.cargo.site/w/1000/i/5caae0f04c3d462a949bca52436145e97f8329d3162a7fa6da4ed59f28e6674f/_MG_6040.jpeg" /><img width="5417" height="3611" width_o="5417" height_o="3611" data-src="https://freight.cargo.site/t/original/i/74419648cf66dd51fce93d0f2d8ba4be802dd1a889056db19b28763bbcabfc9d/_MG_7040.jpeg" data-mid="247664430" border="0" src="https://freight.cargo.site/w/1000/i/74419648cf66dd51fce93d0f2d8ba4be802dd1a889056db19b28763bbcabfc9d/_MG_7040.jpeg" /> https://idaandersen.com/Estrid-Packaging Tue, 09 Jun 2026 07:41:54 +0000 Ida Andersen https://idaandersen.com/Estrid-Packaging A packaging system created to unify Estrid’s growing product world. Developed to bring stronger cohesion, clarity and recognition across the full product range, the system creates packaging that feels connected, scalable and distinctly Estrid. Part of a rebrand project across all touch points. ESTRID, 2026 (Page to be updated with more imagery)Packaging Design Product &amp; Design Director – Lindsey Manas OlssonBrand Experience Designer – Ida Andersen <img width="5616" height="3744" width_o="5616" height_o="3744" data-src="https://freight.cargo.site/t/original/i/b4897ac75cafb17b9aae190900842db0942e4d888d351966491996ab26350d3c/Estrid-Packaging.jpg" data-mid="249775686" border="0" src="https://freight.cargo.site/w/1000/i/b4897ac75cafb17b9aae190900842db0942e4d888d351966491996ab26350d3c/Estrid-Packaging.jpg" /><img width="3518" height="4398" width_o="3518" height_o="4398" data-src="https://freight.cargo.site/t/original/i/2f638c9fba051aeb1a9df50e73dd717f2c9dbd9a8b1b7e0bf673153f113bd74b/Estrid-Packaging-2.jpg" data-mid="249776606" border="0" src="https://freight.cargo.site/w/1000/i/2f638c9fba051aeb1a9df50e73dd717f2c9dbd9a8b1b7e0bf673153f113bd74b/Estrid-Packaging-2.jpg" /> https://idaandersen.com/Xensam Tue, 21 Jan 2025 15:05:00 +0000 Ida Andersen https://idaandersen.com/Xensam Reveal the invisible. A brand film made to launch Xensam's new identity — pinning down the essence of what the platform does and where it's headed. Xensam, 2025Brand filmArt Director &amp; Graphic Design — Ida AndersenStory &amp; Manuscript – Carolina Mistander, Megan Peacocke, Ida Andersen Music – Erik StenhammarMotion Design – Henrik Appel https://idaandersen.com/ESTRID-Bedroom-Floor Tue, 24 Feb 2026 09:34:18 +0000 Ida Andersen https://idaandersen.com/ESTRID-Bedroom-Floor Bedroom Floor is a nostalgic homage to girlhood — the intimacy of a teenage bedroom, the beauty rituals you did just for yourself. We built the concept around Estrid's new deodorant, scent, and razor colors, extending it into a printed magazine created as a PR seeding piece. The kind of glossy, tactile thing you actually want to keep. I worked across visual development and photography, shooting the majority of images featured in the publication. ESTRID, 2026Bedroom Floor, Launch Campaign &amp; Magazine Core team— Angelica Barwich, Artina Rianberg, Ida Andersen, Lindsey Manas, Tova Jansson Graphic Design + Photographer one of the featured shoots – Ida Andersen <img width="1920" height="1778" width_o="1920" height_o="1778" data-src="https://freight.cargo.site/t/original/i/ba8d27709452b73cb5d47dc6d3da913ca3a403397797de0350c1598418f5ea72/smaller_MG_2751-1.jpg" data-mid="245267213" border="0" src="https://freight.cargo.site/w/1000/i/ba8d27709452b73cb5d47dc6d3da913ca3a403397797de0350c1598418f5ea72/smaller_MG_2751-1.jpg" /> The Magazine <img width="1654" height="2339" width_o="1654" height_o="2339" data-src="https://freight.cargo.site/t/original/i/72ae1f2345a06bdec1c53c21008754164a5e00d6c2fd563d2089051c270ce2d8/260112ESTRIDMagazine-Digital.jpg" data-mid="247940298" border="0" src="https://freight.cargo.site/w/1000/i/72ae1f2345a06bdec1c53c21008754164a5e00d6c2fd563d2089051c270ce2d8/260112ESTRIDMagazine-Digital.jpg" /> <img width="3307" 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/> https://idaandersen.com/Warner-Bros-Discovery-Vem-tror-du-att-du-ar Mon, 09 Oct 2023 14:37:32 +0000 Ida Andersen https://idaandersen.com/Warner-Bros-Discovery-Vem-tror-du-att-du-ar A Swedish heritage show with a celebrity cast — and a new season that needed more emotion, more intensity, more weight. The Key Art — the main visual used across streaming platforms and marketing — had to carry all of it. Created at Ruby Creative, producing Key Art and campaigns for Warner Bros. Discovery Networks across the Scandinavian market. WARNER BROS. DISCOVERY, 2023Key Art for “Vem tror du att du är?” Art Director—Ida AndersenCreative Director—Lisa Lindgren Agency – Ruby Creative <img width="1500" height="2100" width_o="1500" height_o="2100" data-src="https://freight.cargo.site/t/original/i/f91a4d5a9fe745f306cda6e677b3814b4d6ebf936ecc071302cce46e98df7da4/vtdada_1500x2100_logo.png" data-mid="193151919" border="0" src="https://freight.cargo.site/w/1000/i/f91a4d5a9fe745f306cda6e677b3814b4d6ebf936ecc071302cce46e98df7da4/vtdada_1500x2100_logo.png" /> <img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/951d14afc11507bb54fef271d13665bdc4234d67a8ded3ec0fdc4ce62f26e1b3/Vem-tror-du-att-du-ar_S03_SE_4000x2250_logo.jpg" data-mid="193239149" border="0" src="https://freight.cargo.site/w/1000/i/951d14afc11507bb54fef271d13665bdc4234d67a8ded3ec0fdc4ce62f26e1b3/Vem-tror-du-att-du-ar_S03_SE_4000x2250_logo.jpg" /> https://idaandersen.com/Riagalan-2024 Tue, 21 Nov 2023 13:15:57 +0000 Ida Andersen https://idaandersen.com/Riagalan-2024 Annual gala arranged by Film- &amp; TV-producenterna.Identity applied to the gala on location, social media, webb and marketing. Updated visual identity for the Swedish Film &amp; TV Producers’ award ceremony, The Ria Award. This annual industry award celebrates the professionals behind the cameras who have taken Swedish TV out into the world, and onward into the future. Created by Ruby Creative FILM- &amp; TV PRODUCENTERNAIdentity for Riagalan 2024 Design — Ida Andersen Motion Designer – Henrik Appel&nbsp; Illustrative pattern – Hannes Högberg Creative Director – Lisa Lindgren Agency – Ruby Creative <img width="1080" height="1618" width_o="1080" height_o="1618" data-src="https://freight.cargo.site/t/original/i/766a3b4ffd744f866ad83df41bbf64faf71cf47a7ffca81c76de8a1c154c15fa/Inbjudan-mockup_small.png" data-mid="207873913" border="0" src="https://freight.cargo.site/w/1000/i/766a3b4ffd744f866ad83df41bbf64faf71cf47a7ffca81c76de8a1c154c15fa/Inbjudan-mockup_small.png" /> <img width="2681" height="4016" width_o="2681" height_o="4016" data-src="https://freight.cargo.site/t/original/i/105e0e76e3ddd9b8c4ac3158a90a90d8fc1f221b7965ffb61dde3509ed272390/Pattern.png" data-mid="207873781" border="0" src="https://freight.cargo.site/w/1000/i/105e0e76e3ddd9b8c4ac3158a90a90d8fc1f221b7965ffb61dde3509ed272390/Pattern.png" /> https://idaandersen.com/Maja-Gronberg Fri, 24 May 2024 11:30:21 +0000 Ida Andersen https://idaandersen.com/Maja-Gronberg Maja is an experimental fashion designer who works with second-hand garments and fabrics — reworking what already exists into something entirely her own.&nbsp; MAJA GRÖNBERG, 2024Passion project Art Director + Photographer — Ida Andersen Fashion Designer — Maja Grönberg Stylist – Louise Dyhrfort Models – Artina Rianberg, Anna Lignell <img width="4500" height="3000" width_o="4500" height_o="3000" data-src="https://freight.cargo.site/t/original/i/fa5b2e7746b1a714cdc6892096c593742d402836cc5c06ad157993173931f96d/Maja_Gronberg_2.png" data-mid="219675410" border="0" src="https://freight.cargo.site/w/1000/i/fa5b2e7746b1a714cdc6892096c593742d402836cc5c06ad157993173931f96d/Maja_Gronberg_2.png" /><img width="1500" height="1000" width_o="1500" height_o="1000" data-src="https://freight.cargo.site/t/original/i/498bea7512aec0ea48db1a1f04d81313d3f2c052e53d6aa7338eca80b0c71517/Maja_Gronberg_1.jpg" data-mid="226468345" border="0" src="https://freight.cargo.site/w/1000/i/498bea7512aec0ea48db1a1f04d81313d3f2c052e53d6aa7338eca80b0c71517/Maja_Gronberg_1.jpg" /><img width="2000" height="3001" width_o="2000" height_o="3001" data-src="https://freight.cargo.site/t/original/i/917e0b8e58e4bf9c283dcb445d393e0ea2766870d5e78c65dae4f0af4bb6904f/_MG_6031-C.png" data-mid="219724154" border="0" src="https://freight.cargo.site/w/1000/i/917e0b8e58e4bf9c283dcb445d393e0ea2766870d5e78c65dae4f0af4bb6904f/_MG_6031-C.png" /><img width="4500" height="3000" width_o="4500" height_o="3000" data-src="https://freight.cargo.site/t/original/i/2e96df1db7fabea32ebd01e2d856a0c7113e6a3e97729d0e44d9b2d1294e754a/_MG_6182-1-S.png" data-mid="219722889" border="0" src="https://freight.cargo.site/w/1000/i/2e96df1db7fabea32ebd01e2d856a0c7113e6a3e97729d0e44d9b2d1294e754a/_MG_6182-1-S.png" /> <img width="3744" height="5616" width_o="3744" height_o="5616" data-src="https://freight.cargo.site/t/original/i/7b629ffed5d12e466ed9e48c2cf96a0c3d9b1318820d085dcb2e95321e29d282/_MG_5703-1.png" data-mid="219675303" border="0" src="https://freight.cargo.site/w/1000/i/7b629ffed5d12e466ed9e48c2cf96a0c3d9b1318820d085dcb2e95321e29d282/_MG_5703-1.png" /> <img width="1500" height="1500" width_o="1500" height_o="1500" data-src="https://freight.cargo.site/t/original/i/35a6cfb3436e3d07fa761882d4c8607b240c0a510705720ee0a854d06e3018cc/BlomE.png" data-mid="219722875" border="0" src="https://freight.cargo.site/w/1000/i/35a6cfb3436e3d07fa761882d4c8607b240c0a510705720ee0a854d06e3018cc/BlomE.png" /> https://idaandersen.com/Xensam-Simply-Intelligent Fri, 26 Sep 2025 07:25:54 +0000 Ida Andersen https://idaandersen.com/Xensam-Simply-Intelligent Xensam at Gartner 2025 — London and Las Vegas. The challenge: make a relatively new company feel as confident and credible as the established players in the room. The visual direction ran across the exhibition booth, speaking sessions, out-of-home displays, and digital collateral, built around the concept Simply Intelligent. &nbsp;Custom AI-generated images, tailored to Xensam's identity and the conference theme, carried the visual story throughout. Xensam, 2025Simply intelligent. Conference presence for Xensam. Art Director &amp; Graphic Design — Ida Andersen Concept &amp; Copy&nbsp; – Thomas Henderson, Alex MolinMarketing Team – Anna Nystedt, Daniel Hendrych <img width="2000" height="1500" width_o="2000" height_o="1500" data-src="https://freight.cargo.site/t/original/i/a678d48ddc2dfdb7c0ecef45980def1fff017732cbb7ede96b86267c15fa4a86/Scene-_4-2.jpg" data-mid="238695129" border="0" src="https://freight.cargo.site/w/1000/i/a678d48ddc2dfdb7c0ecef45980def1fff017732cbb7ede96b86267c15fa4a86/Scene-_4-2.jpg" /><img width="3660" height="2880" width_o="3660" height_o="2880" data-src="https://freight.cargo.site/t/original/i/81babe9140615fd44aaad72f0965a8376b9f9d019762bbeb404fa4c9d789d1bb/mockupmate-Poster-01.png" data-mid="238695133" border="0" src="https://freight.cargo.site/w/1000/i/81babe9140615fd44aaad72f0965a8376b9f9d019762bbeb404fa4c9d789d1bb/mockupmate-Poster-01.png" /><img width="2500" height="1667" width_o="2500" height_o="1667" 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data-src="https://freight.cargo.site/t/original/i/493469e37520028221c3a6ac6d37cf7cc20650f06db2e9b889edaf6ac605ef02/Simply-Intelligent-02.jpg" data-mid="239029950" border="0" src="https://freight.cargo.site/w/1000/i/493469e37520028221c3a6ac6d37cf7cc20650f06db2e9b889edaf6ac605ef02/Simply-Intelligent-02.jpg" /> <img width="2048" height="2048" width_o="2048" height_o="2048" data-src="https://freight.cargo.site/t/original/i/c4414acba4b06055c1c731f6fd347924750ee1cf73e43631fae0c30bed9e0abe/Simply-Intelligent-05.jpg" data-mid="239029953" border="0" src="https://freight.cargo.site/w/1000/i/c4414acba4b06055c1c731f6fd347924750ee1cf73e43631fae0c30bed9e0abe/Simply-Intelligent-05.jpg" /> <img width="4000" height="4000" width_o="4000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/22ae44c79c43c4e81d0839f7b9a254d407030d49e63c51bc1c08d4f7c37c9393/Simply-Intelligent-07.jpg" data-mid="239029955" border="0" src="https://freight.cargo.site/w/1000/i/22ae44c79c43c4e81d0839f7b9a254d407030d49e63c51bc1c08d4f7c37c9393/Simply-Intelligent-07.jpg" /> <img width="3413" height="3413" width_o="3413" height_o="3413" data-src="https://freight.cargo.site/t/original/i/98ee2a254ca1519bb44d0871e3b5550bdbdc38f62fc851fea34c722592add2e4/Simply-Intelligent-06.jpg" data-mid="239029954" border="0" src="https://freight.cargo.site/w/1000/i/98ee2a254ca1519bb44d0871e3b5550bdbdc38f62fc851fea34c722592add2e4/Simply-Intelligent-06.jpg" /> <img width="6480" height="6480" width_o="6480" height_o="6480" data-src="https://freight.cargo.site/t/original/i/b5787e23ff7b12fe4e8a2a9494cf4118393b68d38cd60c320ccbeb0fb482d19d/Simply-Intelligent-03.jpg" data-mid="239029951" border="0" src="https://freight.cargo.site/w/1000/i/b5787e23ff7b12fe4e8a2a9494cf4118393b68d38cd60c320ccbeb0fb482d19d/Simply-Intelligent-03.jpg" /> https://idaandersen.com/Warner-Bros-Discovery-Dumpad Tue, 10 Oct 2023 09:54:52 +0000 Ida Andersen https://idaandersen.com/Warner-Bros-Discovery-Dumpad Key Art for the drama series ”Dumpad” created by Therése Lindgren. At Ruby Creative we do Key Art production and campaigns for Warner Bros. Discovery Networks as well as branding and marketing of TV series for the Scandinavian market. WARNER BROS. DISCOVERY, 2022Key Art Art Director—Ida Andersen &amp; Hanna Simu Creative Director—Lisa Lindgren Agency – Ruby Creative <img width="1500" height="2100" width_o="1500" height_o="2100" data-src="https://freight.cargo.site/t/original/i/e98ed8737d765c1c169213de3921ea0edfe3c6f89c799ae8bde8c58511b87426/DUMPAD_S01_1500x2100_title.png" data-mid="193238469" border="0" src="https://freight.cargo.site/w/1000/i/e98ed8737d765c1c169213de3921ea0edfe3c6f89c799ae8bde8c58511b87426/DUMPAD_S01_1500x2100_title.png" /> https://idaandersen.com/Warner-Bros-Discovery-Alla-mot-alla Mon, 09 Oct 2023 14:47:05 +0000 Ida Andersen https://idaandersen.com/Warner-Bros-Discovery-Alla-mot-alla The Swedish game show ”Alla mot alla” ten year anniversary is announced with an All Star-season. The celebrity contestants fight over the big All Star win. Ruby Creative did the Key Art, Title Sequence and Title Art. At Ruby Creative we do Key Art production and campaigns for Warner Bros. Discovery Networks as well as branding and marketing of TV series for the Scandinavian market. WARNER BROS. DISCOVERY, 2022–2023Key Art for “Alla mot alla – All Stars” Art Director—Ida AndersenCreative Director—Lisa Lindgren Agency – Ruby Creative <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/9f703f9505688cc8a547d95ae9a5cad08da4d7526b79de5ec25dec1766139132/Playing-cards.jpg" data-mid="193152648" border="0" src="https://freight.cargo.site/w/1000/i/9f703f9505688cc8a547d95ae9a5cad08da4d7526b79de5ec25dec1766139132/Playing-cards.jpg" /><img width="1500" height="2100" width_o="1500" height_o="2100" data-src="https://freight.cargo.site/t/original/i/ef96485a21e253e3385271ddf7aeb3dd9a60b73af37bb8dd7d32d83128dbd451/Alla-mot-alla-allstars_S01_SE_Master_1500x2100_logo.JPG" data-mid="193152440" border="0" src="https://freight.cargo.site/w/1000/i/ef96485a21e253e3385271ddf7aeb3dd9a60b73af37bb8dd7d32d83128dbd451/Alla-mot-alla-allstars_S01_SE_Master_1500x2100_logo.JPG" /><img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/1831eca6c0f40aec0a26c9d047065d9bd5209251744e4de1b34367e43baa2818/5-serie_1920x1080.png" data-mid="193154340" border="0" src="https://freight.cargo.site/w/1000/i/1831eca6c0f40aec0a26c9d047065d9bd5209251744e4de1b34367e43baa2818/5-serie_1920x1080.png" />